In a profitability analysis by Fordham Journal of Corporate & Financial Law, it was determined that the average profit margin from seven publicly traded payday lending companies (including pawn shops) in the U.S. was 7.63%, and for pure payday lenders it was 3.57%. These averages are less than those of other traditional lending institutions such as credit unions and banks.
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For most people, a cash advance (also known as a payday advance) is something associated with a credit card or other line of credit. Many credit card companies make it easy for customers to receive cash advances nearby by using their credit card at a local ATM. The problem with such tactics is that the costs of the advance can add up quickly and you might not even realize what all those costs are. You'll likely pay an ATM fee charged by the bank that runs the machine, and you might also pay a fee to the credit card company for taking the advance, along with finance charges and interest if you don't pay the money back before your next billing cycle. Some credit card companies charge interest on cash advances that is higher than the interest charged on regular balances, which can make for surprising increases in your total balance.
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Say your car broke down and you decide to borrow $300 for the repairs from a payday lender. You’ll write a post-dated personal check for $340 (the amount, plus a $40 finance fee), made payable to the lender. You enter this information online when applying for a payday loan on the internet. The lender then advances you $300 for a set period, usually 14 days. When that period ends, you pay the lender $340 in cash, let them deposit the post-dated check or write another post-dated check for the amount, plus an additional finance fee.
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Research for the Illinois Department of Financial and Professional Regulation found that a majority of Illinois payday loan borrowers earn $30,000 or less per year.[16] Texas' Office of the Consumer Credit Commissioner collected data on 2012 payday loan usage, and found that refinances accounted for $2.01 billion in loan volume, compared with $1.08 billion in initial loan volume. The report did not include information about annual indebtedness.[17] A letter to the editor from an industry expert argued that other studies have found that consumers fare better when payday loans are available to them.[18] Pew's reports have focused on how payday lending can be improved, but have not assessed whether consumers fare better with or without access to high-interest loans. Pew's demographic analysis was based on a random-digit-dialing (RDD) survey of 33,576 people, including 1,855 payday loan borrowers.[19]

The payday lending industry argues that conventional interest rates for lower dollar amounts and shorter terms would not be profitable. For example, a $100 one-week loan, at a 20% APR (compounded weekly) would generate only 38 cents of interest, which would fail to match loan processing costs. Research shows that, on average, payday loan prices moved upward, and that such moves were "consistent with implicit collusion facilitated by price focal points".[35]
Of course, we know choosing a lender for your cash advance loan is always an important and weighty decision. It’s why we’ve created a Resource Center and FAQ (Frequently Asked Questions) specifically for all your questions about a cash advance online. It’s also why we have live chat available during extended business hours and hundreds of customer service specialists waiting to answer your questions and guide you through the loan process.

A Cash Advance is a short-term, small-dollar loan, that has a simplified application, approval, and funding process. If you’re experiencing a shortage of funds or have an unexpected expense and need cash quickly, an online cash advance may be right for you when other loan options are not available. Cash advances generally feature higher interest rates or fees than traditional bank loans, but they also feature fast approval and quick funding. Cash Advances are designed to be a short-term solution and should be used responsibly.
We'll also ask for your employment details or the source of any recurring income. Once you complete an application with LendUp for a short-term loan, we provide an answer instantly. We don't rely on a traditional credit check or credit score to make lending decisions, opening the door for individuals who might have struggled with credit in the past. You won't have to fax any documents or wait days for an answer. LendUp's short-term loan options usually offer approved first-time borrowers up to $250; by paying on time and working with LendUp again in the future, you might be able to increase how much you can borrow at a time (availability varies by state).

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